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Home Builder Sales and Marketing Consulting

The key to a successful home building business is lead generation - through promotion, advertising, web marketing, signage, referrals, and personal marketing. Then effective sales techniques can match up your homes to the needs of your customers. Of course, good design, an attractive price point, and a great location never hurts.

To improve any aspect of your marketing or sales program, Steve Hoffacker is the one to call. Count on his expertise for creative and effective solutions and strategies that make practical as well as business sense. Even builders doing only a few homes per year will find Steve's services invaluable.

Our services which are priced for the small builder but appropriate for any size company will help you to be more successful, efficient, and profitable.

Before you spend another dollar trying to change anything about your business, contact Steve to discuss your needs - and very likely save you money.

For current discussions on sales and marketing strategies visit our blog, "Home Sales Insights".

•     Member and National Director, National Association of Home Builders (NAHB)

•     Member, Institute of Residential Marketing (MIRM)

•     Member, National Sales & Marketing Council (NSMC)

•     Member and State Director, Florida Home Builders Association (FHBA)

•     Charter Member and Life Director, Gold Coast BA (GCBA) in South Florida

•     Immediate Past Chair, GCBA Remodelers and Custom Builders

•     Inaugural Certified Sales Professional (CSP) and Certified Active Adult Specialist in Housing (CAASH)

•     Vice President of Councils, GCBA

•     Life spike (burgundy)

•     IRM Convention Education Committee, current Chairman

•     Featured columnist for Bonded Builder News and Agent Direct News

•     Approved instructor for NAHB University of Housing courses

•     Author of many books & articles addressing sales and marketing issues

•     Regular blogger and contributor on various sales and marketing sites