Shortcuts are nice to find and use when they work. The trouble is that they don’t really work in business. Oh, we might get a temporary advantage and feel good… Read more »
Aging in Place Insider Blog
“‘Free’ Really Should Be Just That”
When we offer a safety, functional, or usage assessment for free to our clients, it should come as advertised – with no strings attached, no upsell provision in the fine… Read more »
“Technology Has Improved The Way We Do Business In So Many Ways”
Many aspects of the way we do business have changed in recent years – fortunately for the better. The computer and other electronic devices have much to do with this…. Read more »
“Using Testimonials To Help Tell Our Story”
We have websites to introduce ourselves to people that we want to help. We want people to believe in us and our abilities. We want them to have confidence in… Read more »
“E-Leads Are Perishable – Use Immediately”
Many of us have websites and various social media accounts to get our name and what we do out over the internet airwaves. The reason we do this is to… Read more »
“Writing Things Down Keep Us Organized And Efficient”
Remember a time when we could hear something and then recall it later – like a phone number, a locker combination, a homework assignment, or a grocery list? Maybe not…. Read more »
“An Impolite Tone Is Not A Great Way To Begin A Relationship”
I got an email recently – similar to others I have received. It is from someone I don’t know, have never heard of, and did not invite to contact me…. Read more »
“Surveys Don’t Always Serve Us Well”
Surveys are used extensively in marketing to collect and measure public opinion. They are used to evaluate customer satisfaction and performance. The can help shape new service or product development… Read more »
“Occupational Therapists Make Great AIP Strategic Partners”
Before the month of April gets away from us – we are beginning the last full week of the month – we want to recognize the service of occupational therapists… Read more »
“What Do We Say After That First Handshake Or Hello?”
Rather than investing a lot of time and money in advertising to generate interest in our businesses and get people to contact us, there is a better and more reliable… Read more »
