Aging in Place Insider Blog

Most of us have gone shopping when we were “just looking,” meaning that we were just killing time, not really sure what we wanted or if we needed anything, wanting to… Read more »

We need to understand that our aging in place business – regardless of the form of that business and the nature of the services we provide – is nevertheless a… Read more »

There is a tremendous and growing interest in aging in place – staying in one’s present home forever without the need to consider moving from it. So, doesn’t it seem… Read more »

We have many ways of promoting our business and our services. Some of them are direct, like advertising, and some of them are indirect, like word of mouth referrals. Some… Read more »

Direct mail is a great vehicle for reaching hundreds of mailboxes on the same day. It would be impossible to connect with this number of people any other way. We can’t… Read more »

Mention the word “reach” and likely something to do with being able to touch or grasp something comes to mind. We’re on the right track with this thought, but let’s… Read more »

Everything begins with the budget, but how do we arrive at that number? It’s not always easy. When we are called in to visit the client’s home to give them… Read more »

It’s customary, though optional, to form new year’s resolutions to commit to behaviors that we want to observe in the coming months. We vow to lose weight (in general or… Read more »

All of us have moments when we feel like giving less than our total effort – we might be in a hurry or not feeling well. There could an unusual… Read more »

The new year always brings plenty of opportunities. For many people, those opportunities are expressed in resolutions – lose weight, join a gym (and then go regularly), take up running… Read more »